pass us a beer…let’s toast the death of viral marketing.

The news that the "Heroes" parody "Zeroes" was really an NBC marketing campaign (via TV Squad) has Nora in a huff.  Not for any ethical reasons, but because that viral marketing stuff is getting really tired. What do you think? Meanwhile, Cathi takes solace in appeasing her "inner seventeen year old boy" with the 'beer launching mini fridge' designed by students at Duke.  Tell me you don't want one of these babies!

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