New Ideas for Mass Customization: Houses and Shoes

This time, Cathi Bond talks about Cover, an architectural startup that aims to give people customized, small houses - based on their preferences - at a lower cost than hiring an architect to design a home, but with more options than just buying a regular prefab (via PSFK) Meanwhile, Nora Young talks about Adidas' plan to partner with innovative 3D printing company, Carbon, to produce customized midsoles for sneakers (via Technology Review) [iframe style="border:none" src="//" height="100" width="480" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Download MP3

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