In today’s podcast for trendwatchers, Nora Young talks about Indochino, a service that provides custom-made suits by getting the customer to do their own measurements. Cathi Bond and Nora think it furthers the trend toward mass customization, and using the internet to create personalized experiences for lower prices. It continues a trend they’ve talked about before, in products such as Styku.
Meanwhile, Cathi Bond discusses this PSFK interview with Digital Art Director Dhani Sutanto, who has created the Oyster Ring – wearable tech that he can use to access the London Tube. Cathi and Nora discuss whether the app-loaded cell phone has taken the wind out of the sails of wearable tech, or if there will be new life in good looking wearable gear.
UPDATE: Bit of a problem with the podcast for a day. Should be fine now. Thanks Encaffeinated ONE
Hey trendwatchers, in this podcast Nora Young talks about a possible move to push back on our info-overload online lives. New York Times journalist (who has also contributed to Spark) Anand Giridharadas writes about two trends in services: the immersive spend-your-time-behind-a-screen experience, vs. a move to quick check-ins that help manage your offline life. Designer Jack Cheng advocates for The Slow Web, making a similar call to keeping our online tools in check, serving us instead of the other way around. It squares with my (Nora’s) own sense that the real push in a market crowded with streams of information and apps galore, is in creating tools that give you real utility, and offer the space for you to create meaning in your life.
Cathi Bond this time brings you Terminator Pants! No, seriously, Delta 415 jeans feature a protective pocket in the front of your jeans so that you can store your cell phone and access it all the time. The design is inspired by fighter pilots’ G suits, apparently. Definitely a sign of the times in terms of the advance of 24/7 wearable tech. Would you wear them?